Creative Direction / Concept Development and Strategy / Motion Direction
Frye - The Original. The Authentic. The Only
post production and motion graphics Alan Balian @ Final Approach. narrative direction Cortny Dunleavy.
Frye: “The Original. The Authentic. The Only” is a 3 part animated video series telling the story and heritage of The Frye Company. Using found footage and images from Frye’s historical archive, we created this series specifically tailored for a large social media campaign to introduce a new customer the The Frye Company’s past, present and future, and to make a statement of quality and craftsmanship.
The “Original”
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